CPIC (Cost Per Inbound Click)
Don’t waste your valuable call center marketing budget paying for lead generation campaigns that don’t guarantee to drive inbound call traffic. Paying by performance is the only way to optimize your marketing budget. Drive customer-initiated inbound calls directly to your business with a Cost per Inbound Call (CPIC) campaign. Customers who call your company are ready to do business. Let our call center agents generate interest and then transfer over warm inbound leads to you. Many businesses report inbound calls as their highest converting source of new customers. We can circulate your company phone number using multiple channels:
You pay a flat fee for every qualifying inbound call that originates from your advertisements.
- Content Syndication
- Mobile Display
Geographic Targeting Set the geo-targeting for your campaign so that calls are only valid if they originate from an area code in a state in which you do business.
IVR (Interactive Voice Response) Create an effective IVR to prescreen callers before they are connected with your company. This is where the inbound recipient is greeted with recorded prompts. The recorded prompt will gage if they are truly interested in your product or service. Determine interest level and qualifications. An IVR ensures that you are only connecting with callers that meet your criteria.
The Lead Boutique’s experienced and knowledgeable Account Managers can build a customized quote based on the marketing plan you envision. Please CONTACT US to get set up with a dedicated Account Manager that will discuss and help build your marketing plan.